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Google's Marissa Mayer dismisses Yelp ultimatum claim

Date Added: April 05, 2011 05:10:12 AM
Author: wanarua
Category: Computers and Internet

Jeremy Stoppelman, CEO of Yelp, is said to be unhappy with the way Google took reviews from Yelp users to display on its Google Places results. He said he had asked Google to stop this but was told the only way would be for Yelp and similar services to be removed from Google’s search index entirely. Marissa Mayer, Google’s vice president of consumer products, has dismissed this claims that the company has issued an ultimatum to business review services such as Yelp and Trip Adviser. Speaking at the South by Southwest technology conference in Austin, Texas, Mayer said: “We actually send a lot of traffic to Yelp and Trip Adviser and other review sites.” She said that Google had not issued an ultimatum but that the search giant has “one core index for all our locations”. She added: “It is very difficult to take them out of one index and not another because those indices are actually the same.” In her presentation on the future of mobile and location, Mayer said that around 40 per cent of all Google Maps use is mobile. She said that every day around 35 million miles are driven by motorists using Google Maps navigation. She said that in future Google will be able to go much further, particularly using “contextual discovery”. Mayer gave the example of a smartphone that would consult your calendar to suggest possible flights you could take for a forthcoming business trip, deliver the weather forecast and even consult live travel updates to tell you when to leave for the airport. She said future mobile services will “take a little bit of my context and give me things that are useful to me in that moment”. South By Southwest, one of the largest technology conferences in the world, began on Friday and continues until Tuesday, March 15. www.wanarua.com http://facebook.com/ContadorWanarua
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